Department of Industrial Design
המחלקה לעיצוב תעשייתי
قسم التصميم الصناعي
Safi Hefetz (born in 1962), industrial designer and senior design lecturer, graduated with honors from the Department of Industrial Design at Bezalel (1990) and holds over two decades of professional and teaching experience. Hefetz serves as head of the Industrial Design Department at Bezalel Academy of Arts and Design Jerusalem and co-founder of the I2D product development and innovation company located in Tel Aviv (www.i2d.co.il).
The complexity of the relationship between man, the environment, and the industrial world and its various derivatives form a creative thinking base for Hefetz's professional, conceptual, and experimental pursuits. His professional academic activities are complimented by an interest in the underwater world, explored through scuba and free diving.
Hefetz leads many of I2D’s strategic projects for Israeli and international companies in the fields of medicine, technology, and consumerism, including SanDisk, Medtronic, Lumus, Stratasys, Thales, Rosseto, Coloright, Sapling, Il Makiage, and more. Before founding I2D, Safi served as a leading designer and managed the design department at Scitex, one of the first technology companies in Israel to become an international company. Hefetz has designed dozens of technological products, including digital cameras, scanners, and large-scale printers that have been sold all over the world with great success.
Over the years Hefetz has won many national and international awards and commendations for his work, including: Crate and Barrel Award, Good Design, IF, Red Dot, IDSA, and the 2016 Ministry of Culture and Sports Award.
His works have been exhibited in museums and exhibitions around the world: Cooper Hewitt - New York, Gardiner Museum - Toronto, Israel Museum, Tel Aviv Museum of Art, Triennale - Milan, Red Dot Museum, Design Museum Holon, and more.
Shanit Adam / Designer
Graduated from Bezalel Academy (Jewelry and Fashion department), and the Royal College of Art (Fashion department), specializing in footwear and accessories. Studied professional practices at London's Cordwainers LCF College.
In Her Designer/Maker Studio she creates as an independent brand, based on the principles of slow design, manufacturing locally long-lasting products. Co-founder of the Jerusalem Design Cooperative, a studio and home for a group of designers from various fields, working to promote initiatives and projects in the field of design in the city. Teaches in the Department of Industrial Design at the Bezalel Academy, lives in Jerusalem with her partner and two daughters.
Multidisciplinary designer, researcher and lecturer with an independent studio specializing in product design.
Lecturer in the Master’s program in Industrial Design, the Bachelor's degree in Industrial Design and the Bachelor's degree in Material Culture.
Maya graduated Cum Laude(M.des) in social design from Design Academy Eindhoven in the Netherlands and (B.des) Industrial Design from Shankar.
As part of her studio, she works in and around product design for companies, industry, foundations, cultural institutions and ventures including the Hebrew University, the Wolf Foundation, and Keter Group. At the same time, she strives to develop personal research and collaborative work that explore how technology mechanisms like 3D scan and 3D printing transform contemporary cultural and social narratives and redefine our relationship with nature. In this context, her works have been exhibited in a variety of exhibitions, including "First Body. Second Nature" at the Israeli Art and Design Biennial at the Israel Museum 2020, "Extreme" at the Holon Design Museum 2020, "The Reservation" Jerusalem Design Week 2019, "Cloud Points" at the Manofim Festival 2019 and "Natural Technology" at Benyamini contemporary ceramics center 2018.
Amos Boaz is a specialist in industrial design and automotive design.
With more than 20 years of experience designing Products and Vehicles all over the world.
These days Amos is being busy doing projects dealing with the Future of transportation-new vehicle platforms, autonomous vehicles and electric vehicles.
Amos Boaz is the head of the design at Ree Automotoive and has presented the future car platform by REE in the 2019 Frankfurt motor show.
Amos Boaz Has also designed a unique suspension system for Hino motors future truck that was shown on 2019 Tokyo motor show
Amos is the owner of amosboaz industrial design studio based in Torino and Shoresh
In 2018 amos was designing the Mantis for Carmor, a military revolutionary vehicle,with a mid driver position, rear motor and monocoque body and futuristic design.the Mantis was presented on the 2018 Eurosatury show
Amos is designing for Musashi Ai an autonomous forklift and a robotic AI worker to take a part in the future factories
The Textron tiger- a combat vehicle that was designed by Amos Boaz was chosen to participate in the Jurassic world and Jee I Joe Retaliation movies.
Nitsan Debbi is a product designer and a lecturer at the Bezalel Academy for Art and Design. Through her design work she strives to integrate the past with the future including technology and cultural aspects of design. The theme of Nitsan’s work is based on the approach of observation and study of the present with the goal of forward looking.
Nitsan works at Naoto Fukasawa Design office based in Tokyo, practices in a variety of fields, such as electronic equipment, furniture and exhibition design. The firm advocates a simple, understated and accurate approach to objects, a poetic design that relates to small but significant moments of our daily life.
In 2011 Nitsan established Studio BET together with Liora Rosin. Studio BET found great pleasure in converting everyday wonders into matter and shape, by integrating old crafts and modern technology in the studio work.
Nitsan had completed a B.A. in Industrial Design in 2008 at the Holon Institute of Technology in Israel and a Masters Degree in Industrial Design in 2011 at the Bezalel Academy of Arts and Design in Jerusalem, Israel. She received a special award for her research studies at the 'Science of Design' department, Musashino art university, Tokyo.
Noam Dover (b. 1975) questions the traditional boundaries between design, crafts and production; addresses the cultural origins of materials and techniques; and creates objects that tell the story of their making.
Originating from industrial design, Noam’s work has shifted to hands-on craft, specialising in glass and ceramics. A keen open source technology maker and fascinated by craft history, Noam is looking for ways to create a synergy between traditional craft and digital fabrication. He sees his work as part of a chronology of craft knowledge, where today’s digital developments present new opportunities to the craft community, through open sourcing and an innovative approach. He is developing ceramic and glass 3D printers, tailored for a studio environment.
Received an MFA in Craft! Ceramics and Glass department, Konstfack University of Art, Craft and Design, Stockholm, Sweden. B.Des. in Industrial design from Bezalel.
He has exhibited worldwide, including Design/Miami, Milan’s design fair and London’s design festival. His work has won numerous prizes and is included in the collection of Holon Design Museum (IL) and Montreal Museum of Fine Arts.
Product designer and lecturer in the Industrial Design department.
After graduating from the studies at Bezalel in 1994, founded “Monkey Business”- a design brand specializing in creating useful objects with a smile, acting as a pioneer in this category in Israel and abroad.
Lectures on design entrepreneurship at institutions and design events around the world.
Has received several design awards and prizes, awarded for excellence in teaching in 2019, and was 3 time European Kneeboard Surfing champion in the years 1989, 1991 & 1995
Dov Ganchrow (born 1970, USA) is a product designer and professor in the Industrial Design Department (B.Des. and M.Des. programs) from which he graduated with excellence in 1993.
His interests include all things fringe in both the human constructed and in the naturally occurring, alternative music, edged tools, martial arts and high altitude trekking. These also form the foundation of contemplation of the Anthropocene as well as our individual identity residing between nature and nurture.
Currently an independent designer, for over a decade and a half he worked together with prof. Ami Drach (1963-2012) on diverse design projects spanning the fields of medical, consumer, furniture, and museum exhibit design alongside the creation of more personal, experimental and conceptual works.
His works and joint studio creations have been shown extensively (e.g., MOMA - the Museum of Modern Art NY; MAD - the Museum of Art and Design NY; Pompidou Center Paris; the Smithsonian’s Cooper Hewitt Design Museum NY; Red Dot Museum Essen; Bozar Center for Fine Arts Brussels) and are in private and museum collections (e.g., Pompidou Center Paris; MAD - Museum of Art and Design NY; the Jewish Museum NY; MUDAC Design Museum Switzerland; Israel Museum; Tel Aviv Museum of Art). These works are often characterized by intelligent use and manipulation of materials and technologies, the incorporation of readymades as well as humor.
Product Designer, Lecturer, Independent Curator. Engaged in form and material research as a derivative of human culture and tradition.
Keret graduated (2010) from the Industrial Design dept. at Bezalel, Winner of the 2017 Ministry of Culture and Sports Design Award.
Founder of Ceremonials Judaica project and a partner at an independent design studio that specializes in design and production of objects in small scale series, curation and design research.
Her works have won various awards and been exhibited in a variety of exhibitions around the world, including: Tokyo, London and Dubai Design weeks, Collect Art Fair, the Holon Design Museum, Ashdod Museum of Art and more.
Industrial designer, lecture and researcher. Deals with the meeting points of design, technology and culture. His works have been exhibited in galleries and museums in Israel and around the world. B.Des and M.Des in Industrial Design from Bezalel.
Menashri is an outstanding graduate of the Industrial Design Department of Bezalel.
Boaz is a Lecturer at the Industrial Design and the Visual and Material Culture Departments of Bezalel. In addition, he one of the founders of the Bezalel postgraduate Incubator Program.
Boaz was presented with the “Dovrat” Award for Innovation in Design, and the Manufacturers Association Award for his great work and achievements.
Boaz specializes in teaching “wood technology” and development of mechanical – analog devices.
Lecturer, Automotive and Industrial designer, inventor and artist
Senior lecturer at the Industrial design department,
Founder of a studio specializing in design for vehicles, airframes and other products.
Academic studying includes mechanical engineering (Technion, Haifa), Automotive design, ACCD, Pa, CA and Industrial Design, Middlesex university, London,
In Israel, Avidor has been active in the design of mass transit rolling stock, buses, and coaches, consulting to train authorities and the automotive industry, design leader at various startup ventures, design for specialty vehicles and racing cars and painting.
Avidor’s work concerns research, innovation, process and product structuring and the exploration of aesthetic and functional parameters.
Avidor’s works have been awarded at the car design press and presented at car shows around the world. In addition his contribution was recognized by the cultural ministry award.
User experience designer of digital products, applications, websites, mobile, desktop, touch screens and IOT devices.